Are You Ready To Own Your Brand?
Trademark Registration Packages
Does this sound like you?
You have a business name, logo, course name, tag-line, or podcast name that you want to make sure no one else copies?
You worry that your business name, logo, podcast name, and slogan are already being used by someone else and that you might have to rebrand?
You've invested thousands of hours and dollars growing your business and want to do everything in your power to make sure that your brand is 100% yours.
What Is Trademark Registration?
A trademark protects all of your branding elements (e.g., your business name, logo, slogan, tag-line, course or program name, even product packaging). Owning your trademark gives you the right to stop copycats from using the same or similar mark to sell their products and services.
The trademark registration process takes anywhere between 8-18 months. Although registration is not guaranteed, as a serious business owner, it's worth the investment of your time and money to make sure that your brand is 100% yours.
If you compare the cost of engaging an experienced trademark attorney to the cost of litigating a trademark dispute, or the cost incurred if you have to stop using a mark after spending years building up the value of the mark through advertising and marketing campaigns, it becomes clear that hiring a trademark attorney is the less costly alternative.
According to the Wallstreet Journal, trademark applicants represented by attorneys are 50% more likely to get through the registration process than those who go at it alone.
Without trademark registration, you don't legally own the rights to the name of your business, logo, tag-line, or any of your brand assets, including your logo or any slogans associated with your brand. Anyone can use your brand “assets” without your permission.
Why You Need Trademark Protection
As your brand grows and gains more exposure, you’re going to have more eyes, more visibility, and more people engaging with your brand. It becomes critical that your trademark rights are 100% yours.
If you've fallen in love with your business name, logo, or slogan and plan to use it for years to come, then you'll need to do everything in your power to secure your rights.
You'll want to register your trademark so that you can:
- Feel secure knowing that you can stop people from copying your brand
- Sleep better at night knowing that you own the legal rights to your brand over the next 10 years
- Stop other people from benefiting from your advertising and marketing efforts
- Appear professional and take your business to the next level
- Leverage your trademark ownership rights during negotiations
"Zara works hard to understand the client’s needs and concerns and answered all of my questions as only an expert can."
Working with Zara throughout the trademark registration process was amazing. She is completely knowledgeable and communicates effectively. Zara works hard to understand the client’s needs and concerns and answered all of my questions as only an expert can. I highly recommend working with Zara!
Derek Ketelsen, Life and Leadership Coach
San Antonio, Texas
Registration Steps
Step 1: Complete Trademark Questionnaire
I will send you a trademark questionnaire to complete so that I can gather background information on your mark and your business that will help me perform the trademark search and that will help me file your application.
Step 2: Trademark Search
I will conduct a thorough federal, state, and common law trademark clearance search utilizing software provided by CORSEARCH to make sure that your mark isn't already taken. Corsearch is an industry-leading trademark search software that we use on every trademark search. I provide you with a written report analyzing my search findings and will alert you to any risks. I then provide 30-Minute Call to discuss the search results and decide the next steps.
Step 3: File Trademark Application
From the questionnaire that you completed, I will use the information you provided to prepare your application. I will provide instructions on what types of proof the United States Patent and Trademark Office accepts.
We work together to select the best form of evidence to submit and we decide on which classifications to file and how to best describe your trademark.
Once you provide the required information and materials and assuming the mark is available, I’ll file your trademark application with the USPTO.
I monitor your application, handle all correspondence with the USPTO examining attorney throughout the 8-18 month process.
I handle all emails, calls, and any additional information requested from the USPTO, including responding to Office Actions. Most law firms do not include responses to Office Actions as part of their fee.
Here's What You Get!
The trademark application package includes:
- Trademark Questionnaire to gather information
- Comprehensive Search of federal and state trademark law databases using state of the art software Corsearch
- Opinion Letter summarizing search results
- 30-Minute phone consultation with Zara to discuss any risk associated with use and registration of the mark
- Identification of proper trademark classifications for your mark
- Crafting of proper trademark description for your mark
- Preparation of proof of use ("specimen") to submit to USPTO to Government
- Preparation and Filing of Trademark Application
- Ongoing Monitoring of Trademark Application During Each Phase of The 8-18 Months Process
- Email Status Updates are sent during each review phase of the process so that you're informed of what's going on
- Responses To Office Actions, both substantive and non-substantive so you don't have to worry about it.
- Mailing of Trademark Registration Certificate to your business address
- BONUS! Maintenance + Renewal Instructions PDF Guide with step-by-step instructions on how to keep your trademark registration active
"Zara is not only thorough, organized, and extremely knowledgeable about every in and out of trademark law, but she is deeply supportive, thoughtful, and compassionate."
What I knew about Trademarking: It is necessary if you want to grow your own business. What I did not know: It is a nearly year-long process of back and forth with USTPO attorneys, other businesses, revisions, and check-ins. After going through this process, I can honestly say that there is no way I could have done it successfully without Zara. Zara is not only thorough, organized, and extremely knowledgeable about every in and out of trademark law, but she is deeply supportive, thoughtful, and compassionate. If things were difficult on her end, I would never know it, because Zara made me feel like my trademark process was the only thing she was working on. Never perturbed by a question and always available when I needed her, it is clear to me that Zara does her absolute best for every client. Plus, she was incredibly transparent about the cost, timeline, and logistics of the process. Kindness + Honesty + Skills = the perfect Trademark Attorney. Honestly, I cannot recommend Zara enough. Thank you Zara!
Damia December
Queens, New York
What Is This Going to Cost Me?
My question to you is what is not securing your trademark going to cost you over the next 10 years?
If you compare the cost of having to stop using a mark after spending years building up the value of the mark through advertising and marketing campaigns, and the over $100,000 cost of litigating a trademark dispute, it becomes clear that hiring an expert trademark attorney is the less costly alternative.
You could keep building your brand, gaining more visibility, and exposing your brand unprotected, but I’m sure that this isn’t a risk that you’re willing to take.
Let’s secure your mark.
Your Investment
Trademark
Search + Report
+ Brainstorming Power Session
Only
1 Payment of
$1999 USD
Book a Free 30-Minute Call To Pick The Right Plan For Your Business.
*Government Fees for trademark classifications are invoiced separately.
*The trademark search and trademark application option is for one trademark phrase, logo, or business/ program name. If you have multiple phrases, logos, or business names that you would like trademarked, this will be considered a separate trademark application filing for each.
*The trademark search + report + brainstorming power session listed is for one trademark search. If it is discovered that your mark is already taken, an additional complimentary search and brainstorming session to pick another mark is included.
*Please email [email protected] for international trademark filings.
"Zara made the process so easy and seamless."
I’m so glad I found Zara on Instagram and decided to reach out! I was nervous going through the trademark process with a lawyer in another state, but Zara made the process so easy and seamless. Zara was helpful every step of the way, answered all of my questions and was extremely knowledgeable about the trademark process! I never felt like I couldn’t ask a question or reach to her when I needed to! I will definitely come back to utilize more of her services! Thank you Zara!
Simone Jackson
Career Coach & Founder of The Fab Grad
Los Angeles California
Frequently Asked Questions
How long is the trademark registration process?
- The trademark registration process takes anywhere from 8-18 months. The rule of thumb is to budget at least one year for the entire process.
Do you offer payment plans?
- Yes, we offer 6 installment payments of $467.
What Is a Trademark Classification?
- Each trademark application is required to include a list of the specific products and services that you sell or plan to sell in connection with your trademark. The USPTO categories all products and services into 45 different classifications. Depending on the type of product or service that you're selling, we will assist you in determining the specific classification to file your application under.
How do I know which classification to file under?
- I will let you know which specific classification(s) we can file under. We will discuss this with you during our post-search consultation call.
What are the Government filing fees to file a trademark application?
- The USPTO charges $225 per trademark classification.
How will I know if the trademark I'd like to register is already taken?
- During the trademark clearance search process, I will come across any marks that are "similar or identical" to your marks and will let you know via an opinion letter what the search results are. We will go over this opinion letter together and will decide how to best move forward.
What do I have to submit to you?
- I will let you know the appropriate forms of proof, called specimen, that we will submit.
I live outside of New York, can I still work with you to register my trademark?
- Absolutely! Trademark registration falls under federal law, so I can work clients across all 50 states.
Who Is This Registration Process Not For?
- This specific registration process outlined above isn’t for you if you already have a pending application with the United States Patent and trademark OFfice (USPTO). If you would like to me to handle your current filing on your behalf, I can definitely help! Please email [email protected]
I have more questions, how can I get in touch?
- We’d love to talk to you! Please reach out to us at [email protected] My team and I are standing by to answer any of your questions and to make sure you're able to make the best decision possible.
"Zara made sure the lines of communication were always open and that we knew every step of a very long and intense trademark registration process."
Zara is an amazing attorney. She understands the nuances of being a small business owner and handles each issue with intense attention to detail. Zara made sure we knew every step of a very long and intense trademark registration process. Zara made sure the lines of communication were always open and that we knew every step of a very long and intense trademark registration process. Zara is phenomenal and we will be working with her again!
Shakira Wallace and Melissa Jean Baptiste
Founders of Millennial In Debt
New York
About Zara
Hey! I’m Zara – a trademark law expert, avid reader, fashion lover and world traveler from New York with a loving husband, a 9-month old daughter, and a passion for helping business owners like you!
As an entrepreneur myself, I understand firsthand the challenges associated with starting and building an online business from scratch and making sure that it’s legally protected. I understand the challenges associated with protecting your intellectual property in today’s technologically advanced global economy.
As an expert in trademark law, I have had the honor of being selected to the Super Lawyers Rising Stars list for Intellectual Property law. I’ve had the privilege of helping hundreds of business owners like you secure their trademarks, own the legal rights to their brands, and go on to build six and seven-figure businesses. I’ve made it my mission to help business owners sleep better at night and have peace of mind knowing that their business and brands are 100% theirs.
Trademark
Search + Report
+ Brainstorming Power Session
Only
1 Payment of
$1999 USD
Book a Free 30-Minute Free Call To Pick The Right Plan For Your Business.
Zara Watson Law PLLC ©Copyright 2020